职责描述:
品牌内容类/Branding&Content
1、负责产出好的内容,能给消费者传递完整的品牌资产(品牌故事);
2、结合渠道特性和目标消费群体偏好,发挥你的创意,产出匹配的内容,形式可能是文字、图片、视频;
3、帮助合作机构及达人梳理品牌与产品,把控达人内容质量,以确保品牌内容的准确充分传播。
1. Responsible for producing quality content and delivering comprehensive brand stories to consumers;
2. Give full play to your creativity and produce matching content ( in the form of text, image and video) according to the channel characteristics and the preferences of the target consumer groups;
3. Help cooperative organizations and influencers to understand brands and products, and control the quality of the influencers’ content to ensure the accurate and full dissemination of brand content.
任职要求:
1、在2023年1月-2025年8月期间内毕业 海内外本科以上学历(本/硕/博)的同学皆可投递;
2、语言文学、新闻传播学、广告学、应用化学、艺术学等专业优先;
3、热衷种草,化妆品重度用户,内容创作能力强;
4、对潮流时尚有自己的理解,接纳并喜欢多元的文化。
1. Candidates graduating between January 2023 and August 2025 with a bachelor’s degree or higher (undergraduate/graduate/PhD) from domestic or international universities.
2. Language and Literature, Journalism and Communication, Advertising, Applied Chemistry, Art and other majors are preferred;
3. keen on recommending products; heavy users of cosmetics; have strong content creation ability;
4. Have your own understanding of trends and fashions, able to accept and like diverse cultures.